Mumbai has a unique culinary culture which is an amalgamation of diverse and exotic cuisines. Reinforcing this enriching experience, ITC Grand Central and ITC Maratha opened its doors to exclusive chocolate boutiques which will host a one of its kind luxury chocolate brand in the country – Fabelle. This was created by a congruence of international chefs together with ITC master chocolatiers to craft the finest quality chocolates, using choicest ingredients from across the world. With the launch of the chocolate boutiques in Mumbai, Fabelle will be present nationally across Delhi, Bangalore, Chennai and Kolkota.
Fabelle offers a range of exquisite chocolate creations such as Fabelle Elements – intricately crafted pralines inspired by the elements of nature, Fabelle Ganache – velvety soft cubes of exotic cocoas delicately churned with butter and fresh cream, Fabelle As You Like It – personalized chocolate cup creations offering myriad possibilities of fillings and toppings, Fabelle Single Origin Cacoas – single origin bars, crafted using cocoa from 6 different countries.
In addition to these, they will also have opulent gifting options which can be customized as per requirements for diverse occassions.
Each Fabelle chocolate creation has been extensively tested to carefully balance tastes and textures to ensure absolute perfection. ITC has set up a state of the art facility with best in class technology to manufacture Fabelle chocolates in India and are also sourcing their cocoas from the best cocoa growing regions in Africa and South America.
The launch of Fabelle comes at a time when the luxury chocolate market in India is still nascent with enormous opportunities.